Pet owners will celebrate National Love Your Pet Day on February 20th—a day of appreciation for pets of all shapes and sizes. With around 67% of households in the U.S. owning a pet, there’s a massive audience looking for products to express their love and devotion. Pet themed products are popular year-round on Teespring, but you can take advantage of the social hype surrounding this special day to maximize your sales starting now.
Check out 2020’s top pet design themes for inspiration below.
Pets have become a substitute for human companionship with pet owners treating pets like a family member or children. A huge 95% of owners consider pets members of their families and one in five see their pets as children.
Create personalized products tailored to your buyers’ fur babies. Homeware is sure to be a popular category with pet owners, as well as bags and apparel. Before designing, consult this list of the 100 most popular dog names of 2019.
Adopt don’t shop
“Adopt, don’t shop,” continues to be a popular catchphrase for animal rights activists. It encourages potential pet owners to adopt from a shelter rather than buy from a breeder. Animal lovers across the country can show their support by purchasing products featuring this motto. Get good karma (and higher conversion rates) by donating some of your profit to an animal shelter or charity!
Remember to optimize your listing’s discoverability by including relevant keywords in your listing’s title and description. This will help buyers find your products as they browse in marketplaces and search for products online.
- National Love Your Pet Day
- Pet Parent
- Dog Lover
- Dog Mom
- Dog Dad
- Cat Lover
- Rescue Pet
- Adopted Pet
National days like Love Your Pet Day always trend on social media, so utilize this opportunity and promote your products across Instagram, Twitter and Facebook. Re-purpose some of the keywords above into hashtags to accompany your social posts—this will increase their discoverability and encourage further sales.
Cutoff dates to keep in mind
If you’re selling pet-themed products specifically for National Love Your Pet Day, you’ll want to keep the delivery cutoff dates below in mind. Once we’ve passed the standard shipping cutoff dates, buyers can still receive their products in time for February 20th—they’ll just need to select ‘rush shipping’ at checkout. Plan to initiate your listing’s print cycle on the standard shipping cutoff date to ensure shoppers get their order by February 19th. For rush shipping, the buyer just needs to place their order by the “order by date” listed below.