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7 low-cost tools to boost your content marketing!

In the fast paced world of digital marketing, quality content is king. As messaging online continues to grow at a rapid rate, people want to be informed, inspired, and engaged. As a creator, it’s important to have a deep understanding of your audience and the type of content they will respond to. Long gone are the days of clickbait and low-quality media.

But in order to create meaningful content, you must have the tools to actually produce it! We’ve narrowed down our favorite low-cost, easy-to-use websites that will up your marketing game in no time –

1) Biteable

Biteable is a tool that allows you to make animated videos quickly and easily online. The site offers hundreds of animated, live action, and photo scenes for you to choose from. Or you can use a pre-made video template created by one of their own designers.

Pricing: The site offers a free tier, as well as a more premium tier for $99 a year.

 

2) Canva

Canva is a great resource that allows anyone to become a graphic designer – regardless of skill level! It’s drag and drop feature allows you to create anything from social media graphics to business cards and media kits.

Pricing: A huge majority of the platform is free, though more premium options can cost $1-$100.

 

3) Pablo

Similar to Canva, Pablo is a free platform that can be used to make custom social media images. The tool is more text focused though, with an emphasis on quote images. Pablo also offers a Chrome extension so that you may highlight any text on a web page and  have the option to buffer that text or create an image with Pablo.

Pricing: Free!

 

4) Snappa 

Snappa allows you to create free online graphics based on various image dimensions. You can start from scratch, or pick one of their various templates. You’ll also have access to their massive stock photo library.

Pricing: Free through $30 per month, depending on the tier.  

 

5) Stencil 

Formally known as “Share As Image”, Stencil’s platform is built for speed! With 500,000+ icons & graphics and 2,100+ Google Web Fonts, the possibilities are endless. Stencil also allows you to easily change the size of a single graphic to fit multiple platforms. Like Pablo, Stencil also comes with a Chrome Extension for on-the-go editing.

Pricing: Free through $12 per month, depending on the tier.

 

6) Unsplash 

Unsplash is a community of photographers who offer their images entirely for free! You can legally use these images in a wide range of promotions including social media graphics, email, and other materials. Note that the platform does discourage users from selling Unsplash photos in anyway.

Pricing: Always free

 

7) Mailchimp

Email marketing can be used to build loyalty and trust within your fan base. It’s also a powerful direct-to-fan tool that can help boost sales and generate new leads. Mailchimp is an easy to use tool that can help you to create drag-and-drop, mobile friendly templates. In addition, the service offers built in sign-up tools as well as free reports and data insights.

Pricing: Mailchimp offers a free tier for up to 2,000 subscribers and 12,000 emails per month.

 

Have any additional tools to share? Drop them in the comments below!

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