Campaign Budget Optimization helps you optimize the distribution of your budget across your campaign’s ad sets. You’ll be able to dedicate your ad spend to the best-performing ad sets/audiences and it can save you time by reducing the number of budgets you have to manage manually.
Back to school is the second biggest shopping season of the year with 29 million households participating in the US alone. Apart from school supplies and electronics, clothing and accessories will account for over 55% of each family’s spending this year. Make sure you're prepared!